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Unlock product adoption with the Fogg Behavior Model

whattheproduct.substack.com

Unlock product adoption with the Fogg Behavior Model

Ondrej Prostrednik
Jul 13, 2022
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Fogg Behavior Model

Product Mindset | 10th July 2022

B.J. Fogg created a model to predict a person’s behavior. The formula is simple: behavior = motivation x ability x prompts. The Product Mindset explores how you can use this model to improve your onboarding flow and unlock product adoption for new users. (2000 words)

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How Do You Get Your First Product Job Without Experience?

Teresa Torres | Product Talk | 6th July 2022

Minimum experience: 5 years. Sounds familiar? How do you land a job in product management if you have no experience? Teresa’s answer - built it yourself. You see, the minimum 5-year experience requirement is a shortcut recruiters use so to filter out candidates that no nothing about product management. Start your own mini product, do your own discovery, build a prototype with no code tools - in short, show them you’ve got experience. (1500 words)


Community

How do you refine user stories with your engineering team?

How to write user stories and refine them with the engineering team so no ambiguity is left?


Tweet of the week
Twitter avatar for @melgarcillo
Jorge Melgar @melgarcillo
📚 Survival Guide for new Product Managers, by @PMDiegoGranados pmdiego.substack.com/p/-survival-gu… This is a must-read (and now watch) article and video if you're breaking into a Product Management position.
pmdiego.substack.com📚 Survival Guide for new Product ManagersYour ultimate guide to become an amazing PM in no time!
6:57 PM ∙ Jul 11, 2022
96Likes22Retweets

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